Adopt-a-Highway began in South Carolina in 1988, with FUJIFILM, joining the initiative in 1989. The program’s primary focus is to help keep South Carolina beautiful because the landscapes of South Carolina are some of its most important natural resources. Millions of tourists visit South Carolina each year just to admire its scenic beauty. That makes the beauty of South Carolina an important economic resource as well.
The program utilizes volunteers to pick up litter four to six times a year. Once an organization decides to participate in Adopt-a-Highway, it is committed for two years. After those two years, the organization may renew for another two years with the same road, or choose another road for two years if it would like to continue with the program.
The South Carolina Department of Transportation (SCDOT) provides all of the necessary clean-up supplies such as vests and trash bags, and requires organizations to pick up the clean-up supplies. However, SCDOT picks up the collected litter bags left on the road-side on the Monday after the collection.
FUJIFILM has adopted a two mile stretch of Highway 246 S. and Pucketts Ferry Road with collections usually starting at 11:00 am on weekdays or Saturday mornings. Any Associate who wants to volunteer is encouraged to do so, and sign up lists are provided by our Environmental, Health, and Safety department.
We average about 50 Associate volunteers per collection and pick up an average of 50 bags of litter each time, which totals about 700 pounds! We provide transportation to and from Highway 246 S. and Pucketts Ferry Road and after each collection, lunch is provided to all of the volunteers. At the end of the year, a drawing is held with each Associate’s name being entered once for every collection participated in for a chance to win one grand prize and a wide array of door prizes.